It is the age of digital, that is pretty apparent. So it's crazy to think half of small businesses don't have a website. This is detrimental to your company. Read below for reasons why your small business needs a website.
1. Foundation of all marketing efforts
Most consumers start by searching for products or services online. You need a website so potential customers can find you. They need to find out about you and what your business offers.
2. Customer service
Your website will include pages with FAQs, testimonials and directions to your location; this will help to cut down on time-consuming phone calls. You can include a place for consumers to submit questions or concerns.
3. First impressions count
Your first impression starts with your website. Consumers are passing judgement and deciding if they will become a customer to your business.
Chances are your competition already has a website. This puts you at a disadvantage if you don't have one because people will find your competition but not you. By not having a website, you are losing business to companies that do.
5. Customer acquisition is lower
Obtaining customers through a website is 1/10th of the cost versus getting customers through traditional marketing efforts. And who doesn't want to save their business money?
There are many services available to make a website. If that isn't your area of expertise, we are here to help! Not only can we help build your site, we are here to answer any other questions you may have. Contact us today!