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The ROI of social media just like anything else isn't about the tool. It's about the investment into making the tool work.
Marketing & moving like a media company does not mean just setting budgets for different platforms. It calls for so much more.
Old marketing tactics or quickly becoming less effective. Here are some Inbound Marketing Stats.
Take more control of your marketing strategy by implementing the inbound marketing methodology. Attract your customers.
The center of all of your inbound marketing is your website.
There is much more to selling through social media than throwing up your products & saying "buy now" from creating buyer personas to engaging
10 Useful Practices on Facebook & Twitter your Distillery should not ignore.